About the Author
Sarthak Ahuja
Sarthak Ahuja is an investment banker with over fifteen years of experience in M&A and international trade consulting, an ISB Gold Medalist, and the bestselling author of The Money Ball, Founder's Office, and Daily Coffee & Startup Fundraising. The youngest Indian to hold four qualifications — CA, CS, CMA and a degree in finance — he practices in corporate finance, transaction advisory and international entity structuring. Followed by over five million people, he is visiting faculty at institutions including the Indian School of Business and has spoken at the Harvard Sustainability Summit, the Warwick India Summit, Davos 2026 and the House of Lords in London. The Cartel is his fourth book.
What Readers Are Saying
Real reviews from readers who've read this book
"I would refer this for all the individuals learning about startup. I have taken references from this book and it helped me alot in the startup journey."
Divyansh Srivastava
amazon"After Think & Grow Rich, this is the 2nd book I read chapter by chapter. A visionary problem-solving book for every Indian who wants to grow their business. It will save your time, efforts & money."
Bhushan Garg
amazon"One of the best books by an Indian author on startups. Begins with basics and progresses towards a grand exit, all with exceptional clarity."
Dr Sudhar
amazon"An absolute game-changer for raising capital. This book provided clarity about fundraising in India with practical advice, actionable strategies, and real-life examples. Perfect for founders!"
Shivam Verma
amazon
